Follow Friday: 6 PR pros to follow--and why
Over the last few months, I've participated in the "Follow Friday" trend as a way to share connections and promote others over the Twitter airwaves. But, I'm going to steal a page out of my friend...
View ArticleWhat corporate communicators can learn from Shaq and the NBA
Recently, we've seen two NBA players tweet during halftime: Charlie Villaneuva and Shaquille O'Neal. My friend Warren Sukernek blogged about Villaneuva's halftime tweet last week and the comparison...
View ArticlePR Rock Stars: A Conversation with Allan Schoenberg
One of the great things about social networks is their ability to connect you with like-minded individuals you might not otherwise have the chance to meet. Such was the case when I met Allan Schoenberg...
View ArticleWhat are your PR "must reads?"
As PR pros, we all do our fair share of reading. Me? I read the Wall Street Journal, CNN, and various local publications. Esquire and Golf Digest. And, of course, I read my fair share of PR and social...
View ArticleFollow Friday - Friday, April 3
My Follow Friday suggestions for April 3, 2009:@mikepilarz@danamlewis (@healthsocmed--mentioned in video)@dfolkens@kellygroehler@laskaroy
View ArticleDo we have a language problem in PR?
When you think of PR, what's the first thing that comes to mind?Admit it, you tend to think of media relations, right?As I talk to business folks, I still get the feeling that a lot of people think PR...
View ArticleTwin Cities PR/communications pros on Twitter
Below you'll find an updated list of Twin Cities communicators online (Twitter and blogs). There were a number of updates this month, including more than 20 new PR pros from across the Twin...
View ArticleTweet-A-Thon 2009: Make a difference for Two PR Rock Stars
You've all read the headlines. Company lays off 400. Unemployment continues to rise. No end in sight. It's depressing, right?Over the last few months, like many, I've watched helplessly as good friends...
View ArticleIt's all about the numbers, right? RIGHT?
All this talk about Ashton Kutcher the last few days trying to "buy" his way to a million followers (looks like he will get his wish today) on Twitter got me thinking: Isn't he right? Isn't it really...
View ArticleWho do we pitch to when there's no one left to pitch to?
Had an interesting, albeit short conversation with my friend and PR colleague, Ryan Mathre, on the golf course the other day. His question: "Who will we pitch to when there's no one left to pitch...
View ArticlePR Rock Stars: A Conversation with Rick Mahn
Little known fact: The Twin Cities has a tremendously robust interactive/social media market. I know we're fly-over country and all, but we have one heck of a digital community. Over the last year, the...
View ArticleTweets of the week
Over the course of a week, we see plenty of RTs and information passed along from person to person across the Twitterverse. Great blog posts, articles and other information are passed along and we all...
View ArticleThe Twitter "IT" list
For a moment, playback to last November. Life was a lot different. We just voted in a new president. Florida had not won it's second college football national championship in three years yet. And the...
View ArticleIs PR really in the relationship business?
First, I need to give a huge hat tip to Jay Baer and Shannon Paul for the title and idea for this post. It’s based on a conversation Jay had with Shannon last week online. During that back-and-forth,...
View ArticleTweets of the Week--May 1
Over the course of a week, we see plenty of RTs and information passed along from person to person across the Twitterverse. Great blog posts, articles and other information are passed along and we all...
View ArticleMy Social Media MBA
For many, an MBA is a symbol of power. Prestige. Even wealth. You won't meet many CMOs who don't have their MBA. There's no question how much time and effort it requires. No second-guessing the...
View ArticleIs social media really all about me?
I've been trying to formulate this thought for the last week or so, but I think I'll just come right out and ask:Is social media really all about me?Isn't that why we're here? Engaging in these tools...
View ArticleI'm off to the islands...but I'm leaving you in good hands
It's been 5 years. 5 FRIGGIN YEARS since I've been on vacation. So cut me some slack. I'm due. Yes, as of about 4 p.m. tomorrow, I'll be sitting on that beach right over there (see at right) sipping...
View ArticleWhat's old is new again
First off, thanks to Arik for the opportunity to write on his turf. I'm glad to chip in (five years without a vacation?!), and I hope my little essay below doesn't disappoint.Let me begin with a ray of...
View ArticleDoes Community lead to Commerce?
Image by jtyerse via FlickrBefore Arik departed for turquoise waters, he posted “Is Social Media Really About Me?” Consensus from comments to that post in my rough observation revolved around sharing,...
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