Find me over at www.arikhanson.com
Sorry folks, I switched blog platforms a while back. Want to make sure you're finding me over at www.arikhanson.com. And, if you're so inclined, drop me a note or comment and let me know what you think...
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A happy ending to this Tweet-a-thon story
The following is a guest post from my PR colleague and good friend, Scott Hepburn. If you'll recall, a number of folks participated in a tweet-a-thon a few weeks back in hopes of generating job leads...
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Why customer experience is still word-of-mouth's best friend
As you may know, I spent a few days this past weekend down in the U.S. Virgin Islands. Of course, we spent a fair amount of time lying on the beach. But one of our favorite activities while we're on...
View ArticleShhh…I’m going to let you in on a secret
Come closer, a little closer, ok there. Here goes- PR isn’t rocket science. There, I said it and I’m proud of it. Over the years, this thought has come to me many times when talking with other...
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Before Participation, Build a Foundation
There are dozens of scenarios for why you may consider incorporating social applications into your latest communications plan. Maybe you're responsible for bringing dynamic brand marketing ideas to...
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Does Community lead to Commerce?
Image by jtyerse via FlickrBefore Arik departed for turquoise waters, he posted “Is Social Media Really About Me?” Consensus from comments to that post in my rough observation revolved around sharing,...
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What's old is new again
First off, thanks to Arik for the opportunity to write on his turf. I'm glad to chip in (five years without a vacation?!), and I hope my little essay below doesn't disappoint.Let me begin with a ray of...
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I'm off to the islands...but I'm leaving you in good hands
It's been 5 years. 5 FRIGGIN YEARS since I've been on vacation. So cut me some slack. I'm due. Yes, as of about 4 p.m. tomorrow, I'll be sitting on that beach right over there (see at right) sipping...
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Is social media really all about me?
I've been trying to formulate this thought for the last week or so, but I think I'll just come right out and ask:Is social media really all about me?Isn't that why we're here? Engaging in these tools...
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My Social Media MBA
For many, an MBA is a symbol of power. Prestige. Even wealth. You won't meet many CMOs who don't have their MBA. There's no question how much time and effort it requires. No second-guessing the...
View ArticleTweets of the Week--May 1
Over the course of a week, we see plenty of RTs and information passed along from person to person across the Twitterverse. Great blog posts, articles and other information are passed along and we all...
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Is PR really in the relationship business?
First, I need to give a huge hat tip to Jay Baer and Shannon Paul for the title and idea for this post. It’s based on a conversation Jay had with Shannon last week online. During that back-and-forth,...
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The Twitter "IT" list
For a moment, playback to last November. Life was a lot different. We just voted in a new president. Florida had not won it's second college football national championship in three years yet. And the...
View ArticleTweets of the week
Over the course of a week, we see plenty of RTs and information passed along from person to person across the Twitterverse. Great blog posts, articles and other information are passed along and we all...
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PR Rock Stars: A Conversation with Rick Mahn
Little known fact: The Twin Cities has a tremendously robust interactive/social media market. I know we're fly-over country and all, but we have one heck of a digital community. Over the last year, the...
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Who do we pitch to when there's no one left to pitch to?
Had an interesting, albeit short conversation with my friend and PR colleague, Ryan Mathre, on the golf course the other day. His question: "Who will we pitch to when there's no one left to pitch...
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It's all about the numbers, right? RIGHT?
All this talk about Ashton Kutcher the last few days trying to "buy" his way to a million followers (looks like he will get his wish today) on Twitter got me thinking: Isn't he right? Isn't it really...
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Tweet-A-Thon 2009: Make a difference for Two PR Rock Stars
You've all read the headlines. Company lays off 400. Unemployment continues to rise. No end in sight. It's depressing, right?Over the last few months, like many, I've watched helplessly as good friends...
View ArticleTwin Cities PR/communications pros on Twitter
Below you'll find an updated list of Twin Cities communicators online (Twitter and blogs). There were a number of updates this month, including more than 20 new PR pros from across the Twin...
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Do we have a language problem in PR?
When you think of PR, what's the first thing that comes to mind?Admit it, you tend to think of media relations, right?As I talk to business folks, I still get the feeling that a lot of people think PR...
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